Friday, July 30, 2010

The Role of Packer Bloggers

I've been pondering the role of how we, as Packer bloggers, "fit" into the grand scheme of the Packer Universe.  Of course, what has prompted much of my thought is the activities of the Packer blogger who is often most willing to push the envelope, CheeseheadTV's Aaron Nagler.

It started innocuously enough on Wednesday, when Nagler wrote an article about how the Packers' top players need to "improve from within" as much as our developing young players.  However, Nagler chose to tweet a link to the article directly to Aaron Rodgers, whom he picked apart in his article.  Even more shocking, Rodgers chose to tweet back, almost immediately, to chastise Nagler's nitpickiness.

AN: For @AaronRodgers12 - because I send you the praise, I have to send you the criticism as
well: http://bit.ly/bjhEon
AR: interesting basing an entire article on one play however poor that play may have been
AN: Just an example. There are a few others, which I'm sure you are aware. Again, I know its a
nitpick. Just call it as I see it
AR: as do I. I'm my biggest critic n that play n some others def sucked. But I think ur a better
writer than that
AN: Clearly, the Packers don't share your appraisal of my writing prowess. But that means a lot
coming from QB1. Thanks.

Now, just between you and me, I'd be thrilled if Aaron Rodgers responded to me on Twitter, which is why so many of us follow celebrities in such a way...the mere thought of a brush with greatness is exciting, to think that our heroes may glance our direction and give us a passing remark.  The thought of Marcia Brady "I'll never wash that hand again" after having it kissed by Davy Jones comes to mind...

But Rodgers did more than just give a passing remark, he offered critique,  Later on, after Nagler offered to meet up with Rodgers for an "off the record" chat, in part to explain his article, Rodgers laughed it off, saying that is the same line he hears from the media.

Which, I'm sure, put both Nagler in a funny position...are Packer bloggers "the media"?  If anyone has read my blog over the last five years or so, they should know that I am quite critical of the media, so much so that I would regard being called "the media" as some sort of crack. 

Last night, with Nagler as one of our guests on Cheesehead Radio (along with the incomparable Corey Behnke), we spoke with him about it.  When Holly pointed out the number of positive articles Aaron had written about him, he bemoaned Rodgers' voice in his head, "You're a much better writer when you're praising me."  Yet, he still wished for an opportunity to be able to have access with Rodgers, in order to explain where he was coming from.  "(Jason) Wilde was saying 'Yeah, I had a...back and forth thing with [Rodgers] about the pad thing with Dez Bryant and rookie hazing,' and I said, 'Yeah, Jason, but you can go into the locker room on Saturday and talk with him about it, and explain yourself.  I've got no access.'"

So, it begs the question:  are we fans or are we now part of the media, but with a disability?  Do we want to be?  Behnke, who was down on the Shareholder meeting field with a press pass, posited last night on Cheesehead Radio, "as soon as we have access, all of the sudden we're reporters.  It was funny, because instead of being fans about the experience, we were like, 'Oh, we have a responsibility now.'"

Honestly, when I was in high school, I seriously thought about going into journalism because I loved to write.  But, I changed my intended major my senior year, justifying it in believing that I could always write on the side...doing what I would love, when I wanted to.  What turned me away was seeing what a "job" being a reporter or even a columnist could be...deadlines, schedules, assignments that don't appeal to you.

So, fast-forward to 2005, when I started writing my Packer blogs, first over at PackerChatters, and now at TundraVision.  Why?  Because I loved it.  I loved the Packers.  I loved writing.  I loved writing about the Packers.  It's a passion.  I love taking one of the many ideas floating around in my head and turning it into a five-page essay.  No deadlines, no one editing my work, and most of all, doing what I love.

In many ways, I think that is what separates the bloggers from the media (other than the obvious lack of access).  I was stunned when then-Press-Gazette beat writer Tom Pelliserro mentioned on an episode of Cheesehead Nation's blogcast that he was not a Packer fan.  How could you live in Green Bay and not be a fan?  For that matter, how can you write about the Packers everyday and have all that access and not be a fan?

But going around the horn, you see that very few of the Packer beat writers claim any allegiance to the Green and Gold.  Jason Wilde himself said he isn't a fan, and Greg Bedard was a Miami Dolphin beat writer for years before coming to Wisconsin.  And, in truth, that is probably the way it should be for the media:  staying neutral and unbiased is the right way to report the news.  Just present the facts, whether it be good news or bad news, as a third-party observer with no real emotional investment.  In fact, it is the journalists that have shown emotional biases, such as Mike Vandermause,  that end up polarizing the readers.

So, where is the fun in that?  You get to work alongside NFL players, but you remove the passion from the equation?  Win or lose, you have your story to write the next day, and you get your paycheck?  No wonder it is like a "job", and when Corey and Aaron talk about gaining more access while finding the responsibilities disconcerting, you have to wonder if those of us who want to be on the inside should be careful what we wish for.

Last year, Larry Garot of PackerChatters asked me if I would like to interview some Hall of Fame candidates as a part of their tour at the Vikings game.  Being a complete neophyte when it came to being a member of the "media", I went in with some sort of pipe dream of sitting at a table across from Jan Stenerud, my childhood hero, and having a nice one-on-one discussion about life.

What I got was completely different, as you can imagine.  Imagine slop being thrown down for farm animals, and you will get an idea of the mob of humanity and tape recorders that engulfed Stenerud when he stepped onto the stage.  Questions shouted, people taking notes, jostling each other, then after about five minutes, they moved on to swarm Paul Krause.  As Stenerud was being ushered away, I grabbed him, and asked for just a moment to speak with him.  The impatient lackey kept tapping his watch as Stenerud politely answered my question about how he left Green Bay.  But, I realized at that moment, I wasn't looking for a quote or an article or a story.  I spoke with Jan Stenerud.  It was a dream come true.

Most of the sweaty masses shouting questions at Krause weren't caught up in the moment of speaking with a childhood hero, but I was.  As a blogger, I don't collect a paycheck, I don't get paid per line, and I am still waiting for my first $20 check to arrive from Google Ads, which I estimate should arrive around 2026.

The role of Packer bloggers should be that, first and foremost:  we are the writers of passion.  We are fans who write out of love, not out of duty.  Sure, we all look to make a buck here and there, pay some of our server bills and maybe get a McDonald's lunch once a year from a sponsor or two.

Like any job that you love, you shouldn't feel like you're working when you do it.  The role of the Packer blogger, utilizing social media and everything else that will be tweeting up in the future, is going to evolve and develop over the years (and I have no doubt that the boys at CheeseheadTV will be the ones leading the charge).  But, do Packer bloggers have a duty to point out the flaws as well as the positive, or do we have the duty of being the positive leaders of the internet?

Hey, if you want fair-and-balanced, read the paper.  If you want all-positive news, go to Packers.com.  But as bloggers, we have the ability to shape our writing however we wish.  If we choose to be rah-rahs, green-and-gold glasses die-hards, then that is what we will be...because we can.  If we want to be fair and balanced, we can do that, too.  Heck, if we want to be overly critical and Debbie Downers, that's an option.  What is important is that we continue to write to follow our passions about the team.

Bob McGinn has little love for internet bloggers, according to several reports.  And, you can guess why...people are turning to free internet sites for their news instead of buying their local paper.  The more that bloggers try to emulate journalists, the more that feeling will exist.  And some, such as Brian Carriveau, are actually excellent journalists in their own right (I've said that while I can write a lot about very little, Brian can write a little and actually say a lot).

The role of Packer Bloggers will indeed change as technology changes, which is very quickly.  Five years ago, when I started writing, there was no Facebook, no Twitter, no BlogTalkRadio.  Five years from now, there will be other technologies available to fans to get their message out to the masses.

But what will allow the fan blogs/tweets/podcasts to distinguish itself from mainstream media is the fact that we're allowed to be fans.  The second we stop being fans and it becomes a job is the second we need to reevaluate our priorities.  If you are a true Packer fan, your blog should only enhance your passion, not diminish it.

Wednesday, July 21, 2010

Does Thompson Have Positional Templates?

With the signing of tight end Andrew Quarrles last week, I've been giving some thought to what Packers General Manager Ted Thompson looks at when making his draft picks.  This fifth-rounder we just signed in Quarrles reminds me rather of a third-round tight end he just picked up two drafts ago, a man by the name of JerMichael Finley.  So much in their draft day writeups look similar:  athletic pass-catcher, blocking-challenged, some issues with perhaps not being ready for the pro game right away, needs to mature.

Now, I don't bring this up to rail on Thompson or to rag on Finley, despite the fact that I was critical of the pick at the time (and have since admitted I was wrong).  But, I am noticing that Thompson seems to have a template for players at certain positions, and likes bringing many of the same kind of guys into camp.

Some of this may be because of Thompson's proclaimed dedication to bringing in "Packer People", but it goes beyond the attitudinal perceptions that such a label leads you to believe:  you can have clean-living, hard-working players that also are good blockers at the tight end position.

So, assuming that Donald Lee is slowly working his way out of Green Bay this preseason, the Packers may be looking at two athletic, pass-catching freaks at tight end this season.  Is that a problem?  Depends on your point of view.

You have to give Thompson the credit he has coming:  he's an NFL GM that didn't get to where he is by guessing.  If he has a prototype player in mind at a position, he certainly is going out there and getting guys to fill that role.  It's clear that Thompson is seeing the TE spot as a weapon in the passing game moreso than having Ed "Toolbox" West doing dirty work in the trenches.  If that is his plan on how the offense is going to look, he's definately getting guys who have the potential to be excellent in that role.

On the other hand, Thompson's prototype isn't necessarily the traditional prototype, where you have tight ends that are adept in both receiving and blocking, with perhaps blocking being the primary function and the receiving being the "bonus" contribution to the team.  Or, your tight end tandem compliments one another:  kind of like Chmura and Jackson back in the day.  Whereas Chmura became the solid blocker and middle of the field possession receiver, Jackson was the touchdown maker.

Finley, to his credit, has developed in his maturity and in his blocking, but let's not fool ourselves into thinking he's a blocker first.  Quarrles looks to be much in the same mold.

Another area that we see Thompson's Templates is at safety, including the guy many of us are hoping develops quickly, third-rounder Morgan Burnett.  I was thrilled to see Thompson take a safety, but was quick to note that Burnett falls under the same safety template he's used since he arrived.   Conventional safety prototypes would, again, utilize complimentary skills:  a strong safety plays close to the line and provides run support, while a free safety plays back and provides over the top instinctive coverage.

But, Thompson has approached his safety template with both positions being interchangeable, and having similar talents in both spots.  Thompson has brought in players who are all in the tough, hard-hitting strong safety mold:  Marquand Manuel, Aaron Rouse, Atari Bigby, Jarrett Bush...even Nick Collins fits that mold while being shoehorned into the free safety spot.  Now, Burnett brings a similar resume to the team:  solid tackler, good athlete, aggressive, but lacks instinct and awareness. 

Last preseason, Thompson released Anthony Smith, a veteran safety who seemed to bring a different element to the defensive backfield.  Many were confused when he was let go, but looking back on it, Smith may not have fit what Thompson wanted back there.  And, despite the concerns of the safety position when injury struck last season (as well as Bigby's "holdout" this offseason), many feel that Burnett may be able to step in and pick up where Bigby left off.  The two may be interchangeable.

And there's that word: "interchangeable".  Nowhere have we heard that term more than when discussing the offensive line as the Packers continue to implement the zone blocking scheme, and continue to bring in linemen that offer flexibility as a primary asset.  Starting in 2006, when Thompson drafted Daryn Colledge, Jason Spitz, and Tony Moll, the Packers have seen their interior line become a game of musical chairs.  Now, as aging tackles Mark Tauscher and Chad Clifton have been signed to lucrative short-term deals while waiting for someone to claim their starting spot, it's hard not to notice that Tauch and Cliffy have never been moved inside:  they are tackles, period.  When they finally hang up their cleats, there will be a glut of linemen that will be looking to "move outside" to play tackle.  However, one of the guys many of us assumed would be the heir apparent is, well, apparently better suited at guard (emphasis mine):

Mike McCarthy said regarding TJ Lang,  "I think T.J.’s long-term, this is just me personally, Joe Philbin, James Campen and Jerry Fontenot, we go round and round about it, I think T.J.’s long-term is at guard. I think he’s a natural left guard, when I look at his body. But he is young. He needs to develops strength to hit that. He is a very young second-year player. There’s a lot of room for development. But you can’t argue with the fact that he’s a more natural tackle because that’s where he has played. He feels more natural at tackle because that’s where he has played. I definitely feel he could play right tackle today if he had to. And I think he’s done a solid job at subbing in there at LT when needed."

Yet, the offensive line is loaded with players like Colledge, Lang, and Spitz...players who just can't seem to settle on a position and excel at it.  And so, lesser-regarded players, such as Josh Sitton and Scott Wells, quietly establish themselves along the starting line because they plug in and do the job in one position and do it well.

Again,  I don't bring these up to criticize Thompson's drafts.  I do believe that he has a vision of what he wants his team to look like and he drafts accordingly.  If it is a priority for Thompson to have interchangeable players, than that is his right as a general manager.  He wants athletic, pass-catching tight ends, hard-hitting safeties, and flexible offensive linemen, and he goes out and gets them.

The other shoe, however, is that if we are in a position where we need solid run or pass blocking, where do we turn?  If the defense is in dire need of a safety that has enough awareness to tighten their own coverage (as well as directing others to do the same), who do we have to do the job?  If we need someone to fill in for an injured Mark Tauscher and keep Rodgers upright, do we have a tackle on the roster than can do the job?

It's not the games against the Lions that will magnify what you lack, it is the games against the Steelers and the Cardinals that bring your blemishes to light. 

Monday, July 12, 2010

Cheesehead Radio Thursday Night!

Please join Holly Phelps, Jersey Al Bracco, Alex Tallisch, and C.D. Angeli this Thursday evening for another rousing episode of Packer talk on Cheesehead Radio.  The show will be live over your internet connection from 8:00-9:00 CST.

Joining us this week will be Chris Lempesis of Ol' Bag of Donuts, a great Packer blog and, in particular, an author of some great offseason articles.  I encourage you to check them out and then join us on Thursday as we have Chris pull up a chair and talk Packer football.

And, as usual, we will have a call-in session for Packer fans who want to chime in on what's going on this offseason, as we are all chomping at the bit for July 30 to roll around and start the 2010 season.  The phone number to call is (917) 932-8401.

How to you tune into our show? It's simpler than a zone blocking scheme:

1)  In order to listen to our show live, you need to register an account and log in with BlogTalkRadio.  Make it easy on yourself, and head over to BlogTalkRadio's register page and create an account ahead of time.

2)  At 7:59 PM CST on July 15, go to the Cheesehead Radio BTR page, log in, and listen in to our live episode.

Join us as we start the countdown to the new season on Cheesehead Radio!